CHARLOTTE, N.C. (January 13, 2023) – BlackArch Partners LLC (“BlackArch”) is pleased to announce that iPROMOTEu.com, Inc. (“iPROMOTEu” or the “Company”), a portfolio company of Align Capital Partners (“ACP”), has been acquired by Champlain Capital (“Champlain”). 

iPROMOTEu, based in Wayland, Massachusetts, is a leader in the promotional products industry.  The Company provides a suite of critical professional services to independent distributors in the promotional products sector, giving them greater purchasing leverage and making it easier for them to run their businesses.  iPROMOTEu’s services include product procurement and sourcing, sales and marketing resources, back-office support, and proprietary technology tools.  The Company serves more than 1,100 independent promotional products distributors and their salespeople in the U.S. and Canada.

Ross Silverstein, Founder and CEO at iPROMOTEu, stated “I am very pleased with the outcome that BlackArch was able to deliver for the Company, the management team, and the shareholders.  From my initial meeting with BlackArch, I could tell that they understood the key value drivers of our business and how to best position the Company and the major impact it has within the promotional products industry.  I was, and remain, very impressed with the quality of BlackArch’s services and with the team’s dedication, hard work, and long hours throughout the deal process.  I so appreciate their support and tireless devotion.”

Matt Beesley, Partner at ACP, added, “BlackArch demonstrated deep knowledge of the Company’s outsourced services business model and expertise in the promotional products industry.  Importantly, their hands-on senior banker leadership and full team engagement throughout the transaction made the difference when navigating today’s complex M&A market.  We value their partnership and look forward to working with BlackArch again in the future.”

BlackArch was retained by iPROMOTEu to serve as its exclusive financial advisor.  The transaction continues BlackArch’s expertise in business services and in the promotional products industry, and is representative of the firm’s focus on providing unique M&A advisory services to market-leading growth businesses.

About iPROMOTEu

Founded in 1999, iPROMOTEu is one of the largest and most respected service providers to distributor organizations in the promotional products industry. More than 1,100 experienced independent promotional products distributors and their salespeople are affiliated with iPROMOTEu. Since iPROMOTEu is not a franchise organization, distributors within the iPROMOTEu network maintain control of their company and brand. For more information, please visit ipromoteu.com.

About Align Capital Partners

Align Capital Partners is a growth-oriented private equity firm that partners with business owners and management teams to create shared success. ACP manages $1.5 billion in committed capital with investment teams in Cleveland and Dallas. ACP brings experience and resources to help lower-middle market companies accelerate their growth, to the benefit of management, employees and the firm’s investors. ACP makes control investments in differentiated companies within the business services, technology, specialty manufacturing and distribution sectors. For more information, visit aligncp.com.

About Champlain Capital

Founded in 2000 with offices in San Francisco and Boston, Champlain is a private equity fund that partners with U.S. lower middle-market companies looking to take advantage of its C-level expertise.  The firm focuses on companies in a variety of business categories, including consumer products, manufacturing, business services, and value-added distribution.  Champlain’s fully transparent working style, diverse professional experience and collaborative process result in simpler and faster transactions for all parties involved. With its One-Stop Solution, which provides all of the equity and debt for transactions, sellers, management teams and investors all benefit. To learn more, visit champlaincapital.com.  

About BlackArch Partners

BlackArch Partners is a leading middle-market investment bank offering a full spectrum of advisory services to financial sponsors, private companies and diversified corporations.  BlackArch addresses the needs of companies with specialized services that include M&A advisory, strategic advisory and private capital solutions.  Headquartered in Charlotte, NC, BlackArch features a total of 12 industry-focused practices that cover all sectors of interest to middle-market investors.  BlackArch professionals have closed more than 350 transactions in 16 countries on 4 continents.  Please visit blackarchpartners.com for more details.